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Running a trade fair is quite a feat for an organizer: thousands of visitors, dozens if not hundreds of exhibitors, and only a few days to make it all run without a hitch. Putting together a strong exhibitor list is probably no problem for you. But finding, briefing and managing the right staff for a few very busy fair days is a different craft altogether. And yet it's exactly that crew that can make all the difference. Flexible, experienced staff are the ideal solution: they're there when needed, they know the job, and they let you focus on what you're already good at.

Waregem Koerse is much more than just horse racing. It is one of the busiest events of the year, bringing together fashion, networking, and Belgian hospitality. Behind the scenes—amidst the striking hats and thrilling races—a well-oiled machine works to provide thousands of visitors with a flawless experience. For Beyond Mars, this edition in Willy Naessens' hospitality zones was the perfect opportunity to demonstrate what happens when our three divisions work together at full speed.

Flexible staff in hospitality is often viewed very practically. You need extra hands, you look at availability and hourly rate, and you make a choice. Logical, but also a bit limited. Because when you look beyond the hourly rate, you quickly notice that the real impact lies elsewhere. These are five insights that often go unnoticed.

At Beyond Mars, we believe a student or flexi-job is more than just work. It’s about people, moments and building something together. That’s why we invest not only in events, but also in each other. Our Beyonders community brings everyone together, from bar crew to hosts, from stagehands to planners.

“Today, many see Mars as the ultimate destination. We dare to look beyond,” says CEO Jan Gorinsek. “Beyond Mars symbolizes that we go a step further than the standard. It’s about how we want to approach our clients and our crew: as the team that doesn’t stop at ‘good enough,’ but goes the extra (s)mile every single time.”

The renowned flexible staffing agencies Challenge MC and MaisonRouge are joining forces under a new banner: Beyond Mars. Since 2022, they have already been part of the same group, with Alychlo as the main shareholder. With more than 20 years of experience in flexible staffing for events, activations, and productions, they now aim to become the leading reference for impactful flexible talent.