The right people, in the right place

Because the Autosalon only takes place once a year, the bar is set high. Expectations are significant, and that is clearly felt by both our clients and our crew. That’s why we take the time to truly get to know candidates, understand where their interests lie and where they can perform at their best.

That match goes far beyond simple availability. Beyonders are linked to brands based on affinity, communication style and motivation. This way, people aren’t placed “just anywhere”, but in a role where they feel comfortable and can truly perform. And visitors notice that.

Present, involved and sharp

Once the Autosalon kicks off, we naturally shift up another gear. Our planners are present on-site every day, acting as a point of contact for both crew and client, adjusting where needed and ensuring everything runs smoothly.

Each day, around 125 Beyonders start their shift, a logistical feat in itself. Briefings, timings, locations, questions, last-minute changes… it requires organisation, oversight and mutual trust. And that is exactly what makes the difference. Client contact also remains crucial throughout the salon: short lines, clear communication and a shared focus on a strong brand experience.

Proud of our teams

No matter how solid the preparation or how precise the coordination: in the end, it is the Beyonders themselves who make the Autosalon what it is. For ten days straight, they were there, professional, committed and visibly present. Not only in what they did, but in how they did it. With attention to detail and respect for the brand they represented.

The Autosalon is intense, everyone knows that. That’s exactly why it is impressive to see how a crew stays sharp day after day, works together and keeps going until the very last minute. That is where the real strength of Beyond Mars lies.

Do you have a trade fair, peak period or important activation coming up? Or are you looking for extra support in your showroom or business?
Beyond Mars is ready with flexible hosts, brand ambassadors and event support who quickly align with your context, brand and objectives, just like at the Autosalon.